1972

In 1972, Biologist and Naturopath Jean Paul Llopart joined forces with Esthetician                   Rosanne Verlé to create PHYTAL, a natural cosmetic brand designed specifically for the Professional Esthetician. Inspired by their revolutionary approach in which beauty is inseparable from overall health, they laid the foundation for Naturo-Esthétique® by linking ecology with a natural philosophy. Jean Paul and Rosanne were true pioneers in the natural cosmetic industry.

From the very beginning, all of the products were based on natural ingredients and designed for professionals in the beauty industry. Some cult products already existed and were at the root of the brand’s reputation: the famous anti-aging Crème Absolue, the Gommage Ultra Doux Contact + facial exfoliator
and the purifying Sérum C17 to name but a few.